POSTPONED - How to Communicate Value and Resolve Conflicts: Interactive Workshop

Please note: This event has been postponed! A new date will be provided as soon as possible.

AIA New York and AIA Brooklyn present an interactive communication workshop session specifically designed for design professionals. This session delves into skills and strategies to effectively resolve conflicts with clients when the value of your professional design services is questioned.

Co-organized by the AIANY Marketing and Communications Committee, the AIANY Committee on Residential Architecture, and AIA Brooklyn's Custom Residential Architects Network, the event will feature Miquela Craytor of Craytor Strategies and Kearns & West, an expert in collaboration and strategic communications, to facilitate this session. Unresolved misunderstandings and miscommunication can easily escalate tensions and lead to project management challenges. During this two-hour workshop, participants will learn, practice, and share alternative approaches to common conflicts with clients, such as disagreements on payment terms and expectations, increased costs due to delayed timelines, and increased project scope.

This interactive workshop aims to equip both emerging and seasoned designers with practical skills to overcome challenges related to communication gaps and conflicts. Many designers are skilled at expressing ideas, but they lack the strategies to effectively navigate these issues, especially when misunderstandings arise regarding their professional value. Attendees will workshop these communication tools and techniques, leaving with a strong foundation to immediately implement in their practice.

Speaker:
Miquela Craytor, Founder & Principal, Craytor Strategies

About the Speaker:
Miquela Craytor is the founder of an independent consultancy specializing in strategic communications and stakeholder engagement for clients operating in complex project environments. With more than 20 years of experience, she helps companies and public-sector partners align messaging, partnerships, and community engagement to support project delivery, reputation, and long-term growth. She has advised clients on initiatives ranging from New York City’s industrial and manufacturing strategies to Ford Motor Company’s BlueOval project and has supported federal and state agencies on communications for advanced and clean energy manufacturing. Craytor serves on the boards of Evergreen Exchange and the American Manufacturing Futures Institute and is known for helping clients navigate public-facing challenges with clarity, credibility, and impact.

2 LU AIA credits Pending